Euromaster Import-Export Ltd. is a leading company in the field ofmanufacturing and trading electrical and hand tools, renowned for theirreliable quality, innovation, and suitability for a wide range of users -professionals, enthusiasts, and corporate clients. For over 20 years, we have successfully sold our own brands - RAIDER, RAIDER Pro, Topmaster, Gadget, TopGarden, TopStrong, Makalon, and TopChrome - on both Bulgarian and international markets. Since 2016, we have beenthe exclusive representatives of the German brand METABO in Bulgaria.
As our company continues to expand, we are currently seeking amotivated individual for the position of: Trade Marketing Specialist
Obligations:
• Analyze market potential and evaluate market trends, customer behavior, and competitors.
• Collaborate with brand managers to develop and organize the implementation of promotional activities and proactive communication at sales points.
• Work with sales teams to develop effective tools for product presentation, brand representation, and marketing activities that meet customer needs and achieve company goals.
• Conduct regular monitoring of competitors' activities at sales points, prepare analyses, and propose corrective actions.
• Proactively suggest steps to enhance brand and product representation at sales points - shelf placement, merchandising, communication materials, promotional activities, etc.
• Assist sales teams in various regions to achieve sales targets through coordinating activities and ensuring proper communication of product benefits and brand values to customers.
• Support sales teams in the execution of external and internal training programs, product demonstrations, and more.
• Contribute to the development of the overall business strategy and brand plans within the company.
• Create and manage the trade marketing budget.
• Prepare periodic analyses and reports.
Social benefits:
compensation.
of social benefits.
benefits package.
growth opportunities.
reputation.
quality and innovation.